FIN-1


 * Workshop: Fulbright Finland**

Slides

media type="custom" key="29301551"

Worksheets

Use to determine goals, audiences, persona and tone for individual that aligns with organization's goals.
 * Personal Brand Strategy and Alignment:**

Create Your Social Media Elevator Speech on Twitter

Twitter Engagement Styles and Workflow

LinkedIn Networking Strategy Worksheet Perfect LinkedIn Profile

https://www.flickr.com/photos/cambodia4kidsorg/albums/72157684802680023
 * Photos**


 * Global and Regional Connectivity and Trends**

WeAreSocial Stats https://www.slideshare.net/wearesocialsg/digital-in-2017-global-overview

Facebook Initiative https://info.internet.org/

Google Loon http://www.ibtimes.com/internet-access-remote-areas-balloons-google-research-team-x-have-breakthrough-2494074


 * Stories of Impact **

Storytelling Best Practices https://blog.bufferapp.com/storytelling-formulas


 * Personas**

Persona Worksheet from Mobilization Lab https://drive.google.com/open?id=0B919iJ7wlxZZVDltOTFSRS10U0E

Persona Mapping https://drive.google.com/drive/u/0/folders/0B919iJ7wlxZZNTExM2dDSlFrOGM

How To Create Audience Personas for Your Nonprofit https://wiredimpact.com/blog/creating-audience-personas-for-your-nonprofit/

Beginner's Guide to Personas https://blog.bufferapp.com/marketing-personas-beginners-guide

What You Need To Know About Personas https://blog.hubspot.com/blog/tabid/6307/bid/33491/Everything-Marketers-Need-to-Research-Create-Detailed-Buyer-Personas-Template.aspx#sm.00017mih1cka5f1bzqi1gfppa52kb


 * Personal Brands/Staff and Board**

How Your CEO Can Use Social for Thought Leadership http://www.bethkanter.org/thought-leadership/

Finding Your Brand Voice http://www.socialmediaexplorer.com/social-media-marketing/finding-your-brand-voice/

9 Ways to Humanize Your Brand http://www.socialmediaexaminer.com/humanize-your-brand-with-social-media/

Perfect Your Nonprofit Leadership Profile on Social []

7 Questions to Ask When Uncovering Your Personal Brand []


 * Examples of NGO Personal Brands**

Foundation Staff and CEOs https://twitter.com/kanter/lists/foundation-staff-ceos

The Ultimate List of Socially Engaged CEOs and Staff http://list.ly/list/I0a-ultimate-list-of-lists-of-socially-engaged-nonprofit-ceos

How Nonprofit Leaders Create an Effective Personal Brand on Instagram []


 * Tips for Personal Brands on Twitter**

7 Awesome Twitter Profiles []
 * Twitter Profile **

Perfect Your Nonprofit Leadership Profile on Twitter []

Pinned Tweets []

Canva [|http://www.canva.com]

Stock Images [])


 * Listening: How To Create Twitter Lists **

The Ultimate Twitter List Tips []

How To Set Up Twitter Lists []

Tool To Set Up Lists (Need to Know Names of Users) []


 * Writing Great Tweets **

How To Write the Perfect Tweet []

14 Tips for Getting Click Thrus on Twitter []

A Scientific Guide To Writing Great Tweets []

How To Be Hilarious on Twitter []

Brilliant Writers on Twitter []

Examples of Funny Tweets: CIA []

42 Things To Tweet When You Run Out of Things To Say []


 * LinkedIn Tips **

The Ultimate Cheat Sheet for Mastering LinkedIn

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